Privacy

Proofpoint Privacy Data Management Solutions

Sensitive enterprise data exists in a broad range of forms for any organization. From the personal information managed by the HR department to the confidential documents of intellectual property, enterprise data management and analysis solutions need to account for the varying types of enterprise data, all of which need to be protected.

Proofpoint Enterprise Privacy effectively manages both structured and unstructured data management with ease. Basic enterprise data security policies can be handled as well advanced deep content analysis based on structured data such as protected health information (PHI) or primary account numbers (PAN) and unstructured data such as confidential documents. Structure and unstructure data management policies can be set based on the data being detected, then addressed accordingly.

Proofpoint Privacy Data Management Solutions Key Capabilities:

  • Email Firewall: Basic enterprise data security policies can be easily enforced with the Proofpoint Email Firewall. For example, the Email Firewall provides an offensive language dictionary, ensuring that messages containing offensive language are prevented from reaching external parties and damaging brand reputation. Specific file types can also be detected and prevented from leaving the organization (e.g., CAD drawings).

  • Regulatory Compliance: Proofpoint Enterprise Privacy leverages the combination Smart Identifier technology; several pre-configured managed dictionaries, combined with configurable proximity matching for extremely accurate structured data detection. Smart Identifiers dramatically reduce the number of false positives relative to commonly used regular expressions. Depending on the specific Smart Identifier, a variety of checks are performed, increasing the accuracy of the data detection. For example, the Smart Identifier for credit card numbers performs the Lunh Algorithm check, which validates the checksum. Several Managed Dictionaries are also pre-configured, such as the medical code sets specified defining protected health information. Along with configurable proximity matching, the Regulatory Compliance feature of Proofpoint Enterprise Privacy provides unmatched levels of detection accuracy of structured data.

  • Digital Asset Security: Proofpoint Enterprise Privacy also provides accurate unstructured data detection through the document fingerprinting capabilities of the Digital Asset Security feature. Proofpoint Enterprise Privacy can be configured to monitor a specific network folder for sensitive enterprise documents. Documents within the folder are then fingerprinted. Both partial and full fingerprint matches can be detected, regardless of whether the data resides in the original file format or not.

Talk Now
Try it Now
Live Demo

Video
Watch Video NowVP of Product Management Anand Ramanathan describes how Proofpoint can detect private or confidential data using a variety of methods.
Watch Video Now »
Related Resources
Proofpoint Enterprise Protection DatasheetCase Study: Read how Guaranty Bank uses Proofpoint's Regulatory Compliance solution.
Learn More »

Proofpoint Enterprise Protection DatasheetCase Study: Read how Nassau Communities Hopital uses Proofpoint's Digital Asset Security.
Learn More »
©2012 Proofpoint, Inc.