We take our leadership position in this field very seriously, and you can count on us to continue to advance and evolve our product line to deliver the best possible assessment, training, awareness, reinforcement, and measurement tools to organizations, program administrators, and end users. Our Continuous Training Methodology clearly resonates given the number of newer entrants who have adopted a similar approach to ours. (Imitation is, as they say, the sincerest form of flattery.)
As you consider your options for security awareness and training, we encourage you to hear what others have to say — but also to recognize that there are things we won’t say. We would never claim to get you to 0% end-user phishing susceptibility; with the creativity, persistence, and sophistication of cybercriminals, chasing zero is actually counterproductive. And we would advise you to be very wary of any vendor who regards cybersecurity training as merely a “checking the box” activity. Those who devalue their own education tools — or who claim that simulated phishing tests are all you need to move the dial — are, in effect, putting a limit on the results you can achieve with their solution.
Most importantly, we would never use the phrase “it’s just business” to excuse what is, in reality, bad or unethical personal behavior. Because for us, business is decidedly personal. If you want to build a program that offers you a clear path to ROI, there is an advantage to choosing a partner with the experience, knowledge, support, and honesty that we bring to every customer relationship.