Schedule a demo

Worried about data loss from GenAI tools?

Prevent sensitive data loss from tools such as Microsoft CoPilot, Chat GPT, and Google Gemini without the headaches of traditional DLP.

Thank you for reaching out. A cybersecurity specialist will reach out to you shortly. 

Legacy DLP approaches are difficult to manage—and they weren’t built for the AI tools of today.

Proofpoint’s approach gives you superior protection through:

AU Adoption Skyrockets

Unified visibility

Discover and secure sensitive data with a unified DSPM and DLP solution that alerts when sensitive files are accessed by corporate GenAI tools.

Advanced Language Models

Adaptive controls

Apply adaptive policies that understand context, not just keywords, to prevent sensitive data from leaving your environment.

Agentic AI Security

Human-Centric

Combine behavioural insights with data classification to stop insider threats and accidental leaks before they happen.

The Problem

Traditional DLP wasn’t built to prevent data loss from GenAI tools

44% of security professionals say lack of visibility and controls for GenAI tools is a top challenge. Unfortunately, legacy data security solutions weren’t designed for AI-driven workflows—leaving organisations exposed to compliance violations, IP leaks, and insider threats.

  1. Limited visibility into AI usage: Most legacy solutions can’t detect when employees use public GenAI tools or how enterprise AI copilots access sensitive files, creating blind spots.
  2. Static policies don’t work for dynamic AI: Traditional DLP relies on rigid rules and predefined patterns. GenAI prompts and outputs are unpredictable, making static policies ineffective.
  3. No context for human behavior: Legacy tools focus on content, not intent. They can’t distinguish between acceptable AI use and risky actions, leading to false positives—or missed threats.

Organisations that use Proofpoint Data Security save $934K annually and saw a 76% reduction in risky end-user behaviour around data leakage.

—Enterprise Strategy Group

The Proofpoint Difference

Proofpoint makes data security simple yet powerful

AI Adoption Skyrockets

Comprehensive GenAI visibility

Monitor GenAI usage across endpoints, browsers, and cloud apps—detect unauthorised tools and enforce acceptable use policies.

Relation Graphs

Dynamic controls

Proofpoint provides actionable remediation steps to reduce risks quickly and protect sensitive data from leaving your environment.

Pre-AI

Context and behavior

Ensure safe and responsible use of AI by enforcing data security policies that are adaptive and understand context.