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Welcome to the New Health Economy.
The phrase, coined by consulting firm PWC, describes a healthcare industry that’s knee-deep in a digital transformation that’s upending everything about care provision.
This transformation is remapping competitive boundaries with unconventional market entrants and unexpected alliances. It’s giving consumers new choices and technology to make healthcare more personal. And for providers, patients and insurers alike, it’s also creating new cybersecurity and compliance risks.
Learn more about how Proofpoint can help you protect what matters most in healthcare.